youngstown state university marketing department

Every city has a marketing problem. Some cities are lucky enough to be able to attract businesses with a low cost of doing…

When we think of marketing in today’s digital culture, we often picture a slick video, a laser-focused landing page, or some…

The city of Youngstown is situated in the Appalachian Mountains along the banks of Lake Erie. Thanks to its location, it has easy…

Marketing is creating awareness and driving demand for your brand or business. You can’t just do it once or twice a year, you…

If you’re in business, you know that marketing is a key part of staying afloat. In fact, one recent article concluded that…